SEM Vs SEO – What Are the Advantages?

Search engine optimization and Search engine marketing are great buzzwords in the business arena today with the onslaught of modern technologies. However, these terms are often misused through casual interchanges and without a proper understanding; thus a lot of confusion is caused among consumers and…

Learn the Best Way to Track Social Media Traffic in Google Analytics

Today’s Internet marketers and business owners agree that web business ventures operate differently from the last decade’s form or mode. However, one thing still remains for sustaining any business in the market; a consistent flow of customers. Although the business model or structure may differ,…